Playtech’s Agreement with betPARX to Relaunch its Sportsbook and Online Casino in NJ and PA
In order to relaunch its iGaming and sports betting app in New Jersey and Pennsylvania, Playtech signed a deal with betPARX. Playtech’s platform technology is made available in New Jersey and Pennsylvania for the first time through the updated app. Previously, it operated as pa.parkcasino.com from July 2019 to March 14, 2022.
On the 16th of March, 2022, the top gaming technology provider in the world, Playtech, declared a partnership with betPARX to relaunch its new PA casino and sports betting applications in New Jersey and Pennsylvania. Playtech’s IMS platform, Player Account Management (PAM), and Playtech’s proprietary iGaming are now used by the betPARX app in New Jersey and Pennsylvania, introducing its IMS technology to the two states for the first time.
Consumers can access sports betting and iGaming content through the new applications powered by Playtech’s cutting-edge technology, revolutionizing the online gaming experience. The largest casino in Pennsylvania, Parx Casino, originally announced the collaboration between betPARX and Playtech in February 2021, making it the first operator to introduce Playtech’s IMS iGaming platform in the American market. To introduce Play Gun Lake, a new iGaming application in Michigan, Playtech collaborated with betPARX and Gun Lake Casino.